Coaching for PR People

You know how to do PR.
Now build the career and business you want.

Being good at PR does not automatically make pricing your work, finding clients, trusting your decisions or building a business feel easy.

I coach PR freelancers, business owners and experienced practitioners who are preparing to leave corporate life, find their own direction or create something stronger.

I know the industry because I am still in it.

I have worked in house, in agencies and independently. I have built offers, won clients, lost clients, managed difficult briefs, changed direction and rebuilt after life interrupted the plan.

I am also professionally trained through an ICF accredited coaching programme. The work is not based on generic advice or a formula that assumes everybody wants the same kind of success.

I help you look at what you want, what is getting in the way and the decisions that will move you forward.

Who I Coach

You are thinking about going freelance

You want to understand what self employment could look like, what you might offer and whether now is the right time.

You already run a PR business

You are good at the client work but want more clarity around positioning, pricing, boundaries, growth or the kind of business you actually want to own.

You are preparing to leave corporate life

You have experience and expertise, but translating that into an independent offer feels unfamiliar or overwhelming.

You are experienced but stuck

You may be successful on paper while feeling uncertain, invisible, exhausted or ready for something different.

  • Moving from employment into independent work
  • Defining your offer and point of difference
  • Positioning and communicating your value
  • Pricing, boundaries and confidence around money
  • Finding and choosing the right clients
  • Moving from freelancer to business owner
  • Leadership and difficult decisions
  • Visibility and building your own authority
  • Spokesperson preparation and media coaching
  • Confidence after a difficult professional or personal period
  • Creating a career that works with the life you want

Sometimes you Have a question. Sometimes you need the benefit of experience.

Coaching helps you think clearly, find your own answers and make decisions that belong to you. Mentoring gives you access to the experience I have built across more than 30 years in PR.

I can work in either way or combine the two deliberately. I make the approach clear at the beginning so you always know whether I am asking, challenging, advising or sharing what I have learned.

Useful on Monday morning

I am not interested in coaching that leaves you with a notebook full of inspirational memes and no idea what to do next.

The conversations are thoughtful, honest and practical but you leave with greater clarity about the decision in front of you and the confidence to take the next step.

What do you want the next chapter to look like?

You do not need to have the full plan before speaking to me. Bring me the idea, the doubt or the decision you keep circling and start there.